strategic appraisal report

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Strategic Appraisal Report– This analysis is expected to give students the opportunity to evaluate a company of their choice and use the strategy tools discussed in this course. You will act as a consultant who has been asked to give a status of the organization to the board of directors.

Board members are short on time so it is very important that your report is concisely written and free from speculation and drama. Please view the videos that outline the assignment expectations. You must apply APA style citations for your references and the average report is 4-7 pages.

Any submission received past the due date will receive an automatic 15% deduction.

Your report should include the following:

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  • The organizations vision/mission statement
  • The external environment including:Segments of the environment that currently impact the firmPorter’s Five Forces Model
  • The internal environment including:Resources, capabilities, and core competenciesValue chain analysisSWOT analysis
  • Business model
  • Type of business-level strategy used
  • Competitor analysis
  • International opportunities
  • Organization structure & leadership
  • Innovation
  • Recommendations

Approved Organizations for this Strategic Analysis Report

This is the list of organizations that you may select from to complete the SAR. You can use your current place of employment if you want as long as you have access to all the information needed to complete the assignment. If you work for a private organization, that may be difficult to achieve unless you are in an upper management position.

Costco Wholesale

Twitter/X Corp

Peloton Interactive, Inc

Electronic Arts

Under Armour

Lululemon Athletica

Tesla

Starbucks

Facebook/Meta

Airbnb

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