Paper
Use book Consumer behavior architecture business action 13th edition
By David l mothersbaugh
Del Hawkins
Evaluate an online crowdsourcing site. Examples accommodate Dell's Ideastorm and Starbucks.
Write a 750- to 1,050-word cardboard in which you analysis a crowdsourcing site. Name the site. Address the following:
Explain what crowdsourcing is.
How has the alignment arch the crowdsourcing activated consumers to advice body its organization?
How does this advantage of crowdsourcing access business strategy?
What is the appulse of adaptable and amusing media campaigns on business action for this organization?
Cite specific examples of these altered business campaigns in use.
Format your cardboard constant with APA guidelines. Accommodate references.
Submit your assignment.
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