in lecture 2 we discussed the 6 objectives that businessinvest in IT to achieve, pick one of them and talk about it
link it to real world example of your choice, choose a real
company and explain how it achieved the objective by
using IS.
not more than 4 pages you can do it in group max 4 or
individuallyRole of Information Systems in Business Today
Business Drivers of Information Systems
Businesses invest in IT to achieve six
important business objectives.
1. Operational excellence
2. New products, services, and business models
3. Customer and supplier intimacy
4. Improved decision making
5.
Competitive advantage
6. Survival
Lecture 2: Information Systems in Global Business Today
Dr. Mohammed Alshammari